Contents
List of Figures
Preface
Acknowledgments
Introduction
Chapter 1. “A Name So Beautiful and Appropriate”: “Ole Miss” and the Ideology of Self-Identification from 1897 to 1971
Chapter 2. What Is a Hotty Toddy? From School Cheer to Racist Jeer
Chapter 3. Minimization at Mizzou: Confederate Rhetoric and Interpretative Difference
Chapter 4. Obfuscation at the University of Mississippi
Chapter 5. Football, Flags, and Rhetorical Fury
Chapter 6. Origins and Repercussions: The Continuum of Confederate Rhetoric
Chapter 7. Reasons for Hope? Scholars of Language and a New South Rhetoric
Epilogue
Postscript
Notes
Bibliography
Index